My reader profile

These are the questions that I asked within my survey. I choose they questions as I think they are appropriate for creating a reader profile with the results and also to find out what the readers would like best within the magazine.

The results for my survey are as follows:

This shows that most people are aged between 15 and 19, therefore I will use this as a guide to how my music magazine will be designed.

The dominant gender is female, which means I will construct my magazine to suit them.

This shows that 50% of people asked have an income of below £25,000. This will help me when forming my magazine as it implies they are unlikely to have a lot of disposable income to spend.

The results of this questionnaire show that most of the readers don't often to go live music events however 9 of the 24 asked attend them more than 3 times, which even though it isn't the most dominant however, there is still a fair amount of people that attend more than 3 times a year.

The results for this question show 4 out of the 20 that answered rally like Lana del ray. As she was the most popular it is likely that I will use someone based around her rather than a band like two door cinema club as that only got one vote. This shows that Eminem and The 1975 both got 2 votes and as did the Arctic Monkeys. Every other band/artist only got one.

This shows that my audiences most favourite gift would be a money off voucher and the least favourite would be a fashion accessory, beauty product or perfume/ aftershave samples. This will help me when putting my magazine together as I will only use free gifts which i think will best persuade my audience to buy my magazines. Therefore, this means I am unlikely to offer a fashion accessory as i know this is the least likely gift to persuade people.

This shows that 92% of people asked consume music via their phone. Therefore, to make my magazine successful i will have to incorporate this into my magazine.

This shows that my audience rarely spend a lot of money on music, with 71% only spending betwen £0 and £10 and the rest(29%) still only spending between £11 and £20.

This suggests that the majority of people (46%) are willing to spend up to £2.49. and only 4% are willing to spend up to £4.49, therefore I will take this into account when choosing the price of my music magazine.

My survey results suggest that 50% of people only spend £50, on average, a year on music concerts and only 22% of people spending more than £121.

My Reader Profile

As Lana Del Ray was the most popular choice in my questionnaire results, i decided to research her so that i could understand more things about her such as her style

This mood board shows photo shoots that she has done, magazines she features in and some of her album covers also. I did this as it will help me with the location of my photographs and the presence i want my model to be in. 

This mood board is too show her everyday style, i did this as it will help me decide how to style my model.